Shop now for Helas caps, bucket hats and t-shirts. The Helas Cap Club is the brainchild of Cliché skateboard’s main man in Toulouse Lucas Puig and his business partner Clem Brunel. The brand produces a wide range of quality headware to cater for the changing style needs of today’s modern skateboarder. They sponsor an ever-growing team of skaters around the world, from established names to homies they have met on their travels.